The 2 Perspectives You Need to Start a New Business

The 2 Perspectives You Need to Start a New Business

Today is a big milestone for me. Eighteen months ago I dropped my daughter off for her first full day with her childminder (home-based daycare for non-Brits.) She was six months old and I was filled with those new parent anticipations: nervous, desolate, excited, hopeful.

Not only was it a big day as a parent, it marked the beginning of a new journey in my career.

I was starting my new business to support unconventional designers craft their career paths and create businesses around their aspirations, talents, and visions for impact.

But it wasn’t going to be easy

You know the saying hindsight is 20-20? Well, this post is all about hindsight.

I’m going to give you a realistic perspective and mindset that I wish I had on February 17th, 2016.

Now, I do not expect you to take it ALL on board immediately. This is a post that you might want to bookmark and come back to.

And if you take just one insight today, I will be satisfied.

Because this is the most important thing you need to know

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How to Choose a Title that Actually Improves Your Career

How to Choose a Title that Actually Improves Your Career

Is your title holding you back from better clients, more impactful projects, and personal fulfillment?

Creative Changemaker Mia Scharphie knows that feeling all too well.

With a degree in landscape architecture, Mia felt mentally limited in her career path despite working with progressive design organizations such as Public Architecture, Harvard University, and her own Build Yourself Workshop.

Only after committing to ditch ‘Landscape Designer’ for one year was she able to fully embrace how to apply her skills, talents, and expertise beyond traditional expectations.Continue Reading

How to Use Rejection to Make Your Unique Value More Powerful

How to Use Rejection to Make Your Unique Value More Powerful

Have you started writing and sharing your profile statement and your new bio?

What are people telling you? How are they responding?

Are you hearing a lot of,

Yes, that’s you! Get it out there!

Or is it more on the lines of,

Hmmm, suuuure, that sounds good. Wait, actually, what does that mean?

Or maybe some are flat out,

Nah, I don’t get it. You need to be more direct. Too much jargon.’

Pay close attention to those no’s and wishy-washy feedback because they are a source of comfort – and they are helping you get better at communicating what you do.Continue Reading

You Need to Know How to Combat Your Dark Passenger

You Need to Know How to Combat Your Dark Passenger

You know those days when you’re in a slump, when self-doubt overcomes your mind, when you question everything?

Well, Tuesday was that day for me.

Those days come around every three months or so (according to my partner’s memory.)

Majority of the day was thinking way too much about my business, our lifestyle, our choices. I was in a head spin of questions like this:

  • Why am I doing this?
  • Am I the best person to be doing this?
  • Will this work?
  • Have we put ourselves under too much pressure?
  • What would we ideally want to be doing?

And on and on it went.

As I kept running down rabbit holes of questions and responses, I noticed how my unique value was getting the better of me.

My dark passenger was showcasing the pitfalls of my talents

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How To Craft an Authentic Bio that Will Attract Your Tribe

How To Craft an Authentic Bio that Will Attract Your Tribe

The 5 essential pieces you need for a compelling about page, plus 5 brilliant examples

(Quick note: this is a robust post so you might want to bookmark it, add it to your reading list, or keep it on Instapaper to return to.)

If you’re feeling overwhelmed by narrowing down to a one-sentence profile statement, your about page is a better place to start. It will give you more space (literally) to inject more of your unique words and play with the format of speaking to the people you want to work with.

Then you can select the most important pieces to create that one-sentence profile statement on your social media profiles, as a tagline, or use it as an intro with people you meet.

In this article, you’ll get more questions to go further into each of the five essential parts to your bio:

  1. You/Your business
  2. Your clients
  3. Your clients’ results
  4. Your product/service
  5. Your uniqueness

But before we jump in, I have a challenge for you, dear creative friends. This is especially helpful if you are using your bio on your website, CV, resume, or some ‘designed’ thing.

Here it goes:Continue Reading